CEO Talk: Boaz Shani, VP Sales, ATS Engineering

This interview was held with Boaz Shani, VP Sales at ATS Engineering.



Tell me a bit about your background? 


I have over 20 years of experience in the Semiconductors industry, performing management roles in Engineering, Business Development, and Sales. Before working at ATS I was responsible for the Micon Global Israel territory, developing and defining new business relationships for Amkor Technology as well as managing existing accounts.

Previously, I held Engineering Management positions at DSP Group and started my career as a product engineer at Motorola Semiconductors in Phoenix, AZ


Tell me about ATS Engineering?


ATS Engineering is the sole Test House in Israel that provides Test (wafer sort and final test) & Qualification services by using cutting-edge technologies to support customers like Amazon, Nvidia, Mobileye, and many others, with the most advanced equipment and experienced engineers.


How has the role/offering of ATS Engineering changed during recent years?


Yes, ATS is ready for the next step. We are now introducing wafer sort capabilities in addition to the existing test services. Our goal is to cover additional areas of the supply chain and lead the Israeli semiconductor market in engineering, production and turnkey service for our customers.


What is a typical customer for ATS Engineering?


We address a wide range of customers.
Our customers vary from start-ups at their primary stages to major players, ATS provides test solutions to meet all customers’ needs.

Our engineering facility works with the OEM at all stages – design, development, and testing – to qualify electronic devices for end use in industrial sectors, including semiconductors, Aerospace, Defense, Medical, Communication, Electronic, and other specialized and advanced Industries.


Customers are focused on time-to-market, first-time-right, price, etc. Do you see a change in customer behavior in recent years? Where is the focus today and why?


Indeed, customers are focused on time to market and need to get things done even faster than ever before. Our combination of expertise in the development of test solutions for component characterization and production, as well as state-of-the-art ESD, reliability, and failure analysis capabilities, produces a competitive advantage for our customers in optimizing product performance and accelerating time to market.


Are you currently hiring? What type of jobs?


Yes, we are always looking for good talent to be a part of a team. The main focus currently is test engineers to support our growing business and new projects introduced to ATS by our customers.



Where can one find more information?


Feel free to visit our website https://www.ats-eng.com/ for more information about us and you can find contact details as well.


What is the best moment in your day?


The best moment is learning about a new project coming from an existing customer. It gives the satisfaction that we are doing the right thing for the customer, and they want to use our services again, a trusting and loyal customer is very important to us.


What is your preferred lunch discussion topic?


We try to keep the subjects off work although that’s not easy, there are always work-related issues that people deal with and come up at lunch. At this time, the non-work subjects are definitely around the world cup matches being played these days.


How do you spend your time outside working hours?


It’s important to balance between the very intense workdays and quality time with the family, mostly on the weekends, meeting extended family, and traveling together within Israel and out of the country.

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